Bruce, our President/CEO, is a thirty-year veteran of the Marketing/Advertising and Broadcasting wars. Passionate, tireless, and some might say competitive, Bruce has had extraordinary success with start-ups and turnarounds in both marketing and broadcasting environments. He sharpened his advertising teeth working with Boston’s top creative talent at Marvin and Leonard, followed by a long run at Arnold, Boston’s dominant retail agency at the time. As technology entered the picture, he headed up a 50-person database marketing group. Bruce then went on to build a successful New England Sports network, as well as five different radio stations. Under his leadership, WAAF-FM was named “Rock Station of the Year” in Billboard Magazine, Radio & Records Magazine and FMQB. Bruce holds an MBA in finance from Northeastern University.
Bruce is also currently a partner of Community Broadcasters, a Broadcast Company, which owns 18 radio stations in the Watertown and St. Lawrence Valley, Olean and Elmira/Corning, NY markets.
Bruce is a 15 handicap, but be forewarned, he plays even better when there’s money involved.